We have engaged the entire Constructing Excellence movement in shaping a refreshed strategy for our future, giving careful consideration to how we communicate who we are and what makes us different.
The shift towards a more achievable vision resonated strongly at our annual conference, Actions Not Words. It reinforced the need to focus on practical, realistic steps that align with each organisation’s unique strengths and opportunities. Real, lasting progress rarely comes from big, headline‑grabbing initiatives. Instead, it is driven by a series of smaller, targeted actions that reflect the specific circumstances of individual organisations and projects. These incremental changes are more sustainable, and over time they accumulate to create significant, measurable improvement
We’ve agreed new terminology that incapsulates the movement and its purpose:
Constructing Excellence is the place for leading organisations and individuals with a role in shaping and delivering a better built environment to come together, share knowledge, insight and approaches. The insight gained enables them to implement solutions that will improve the performance of their businesses, their projects and the built environment.
Constructing Excellence aims to bring about a construction industry delivering better outcomes through:
- Long term collaborative delivery models
- Strategic procurement
- Technology and innovation
- Inclusive knowledge exchange for continuous improvement
We’ve condensed our strategy to five pillars of success for the Constructing Excellence movement:
- Empowering Members
- Driving Engagement & Influence
- Delivering Insight & Inspiration
- Nurturing Future Talent
- Strengthening Governance
Empowering Members
Members underpin the Constructing Excellence movement. The diversity of membership in terms of types of organisation and professional disciplines is a key enabler of Constructing Excellence’s success. This will be strengthened through:
- Actively engaging members and working with members to scope and define programmes of activities that add value for members and align with Constructing Excellence’s vision.
- Creating a clear membership proposition that attracts and retains high-quality members, supporting them to drive better culture and commercial advantage.
- Attracting and recruiting diverse new members that will enhance the movement and help Constructing Excellence achieve its vision.
- Ensuring that organisations engage at the right level within the Constructing Excellence movement.
KPIs: New Members; Member Retention; Member Engagement; Growth across the Movement
Driving Engagement & Influence
Constructing Excellence operates within a wider built environment ecosystem. Influencing change and collaborating with others is critical to achieving our objectives. We will achieve this through:
- Positioning Constructing Excellence in the right places to the right individuals who can help unlock the potential of the movement.
- Identifying and prioritising the organisations and individuals we need to engage and influence to drive progress and change.
- Establishing engagement plans for each priority organisation and group.
KPIs: Prioritisation of stakeholders; priority stakeholder engagements; partnerships and joint working
Delivering Insight & Inspiration
Members engage with Constructing Excellence to gain insight into emerging best practice and collectively address challenges. Constructing Excellence aims to provide its members with the inspiration and know-how to effect change in their organisations, projects and programmes through:
- Translating the intelligence gained in meetings, events and the awards programme into actionable insight for members.
- Leveraging the research and knowledge base within BRE and the wider research and innovation community.
- Investigating mechanisms to enable members to share and access data and insight.
- Establishing mechanisms to ensure knowledge is shared effectively across the Constructing Excellence movement and more widely across the built environment industry to drive adoption and impact.
KPIs: Knowledge sharing strategy; online and social media engagement; researchers engaged
Nurturing Future Talent
A sustainable industry requires a pipeline of developing and emerging talent. Attracting and retaining talented and skilled individuals is a huge challenge for the construction industry. Constructing Excellence is nurturing and accelerating the progress of future leaders with Generation4Change:
- Supporting and meaningfully engaging Generation4Change with the wider Constructing Excellence movement.
- Listening to future leaders and finding ways to ensure their voices are heard across the movement and industry.
- Creating development pathways for Generation4Change leaders to transition into leadership roles across the movement and wider industry.
KPIs: Implement Generation4Change strategy, Level of support and engagement with Generation4Change
Strengthening Governance
Effective governance creates the foundations and leadership to ensure clarity, consistency and quality across the Constructing Excellence movement. Constructing Excellence will put mechanisms in place to unlock its potential through:
- Building on recent governance changes to strengthen communication within the movement.
- Implementing the behavioural framework to encourage the right values and behaviours across the movement.
- Exploring opportunities to enhance value recognition and reward mechanisms across the movement.
KPIs: Engagement across the movement; Develop a plan to unlock collaboration across the movement
Looking Ahead
Thank you to all of you who helped shape this strategy. We very much looking forward to working with all of you to bring it to life throughout 2026 and beyond. To read more about Constructing Excellence and our strategy, visit our About Us page.
